Reed’s Inc. Expands Product Distribution in Wisconsin and Illinois Markets

February 23rd, 2010 In Newsletter Updates | No Comments

– Gaining distribution within Woodman’s Food Market –

Los Angeles, California, Feb. 23, 2010 — Reed’s, Inc. (NASDAQ:REED – News) (“Reed’s” or “the Company”), maker of the top-selling sodas in natural food stores nationwide, announced today that it has expanded its product placement into Woodman’s Food Market, the largest size full-service grocery store chain in Wisconsin and northern Illinois that operates on a warehouse model with 13 locations in the 200,000 to 250,000 square foot range, in contrast to typical grocery stores in the 50,000 to 75,000 square foot range.

Reed’s will sell 14 Reed’s and Virgil branded products into Woodman’s Food Market’s, including its Virgil’s Root Beer, Virgil’s Cream Soda, Virgil’s Black Cherry Cream, Virgil’s Orange Cream, Virgil’s Diet Root Beer, Virgil’s Diet Cream, Virgil’s Diet Black Cherry Cream, Reed’s Extra Ginger, Reed’s Original Ginger, Reed’s Premium Ginger, Reed’s Raspberry Ginger, Reed’s Cherry Ginger, including China Cola & Cherry China Cola. Reed’s expects its products to be available in Woodman’s Food Market’s warehouse locations beginning in March, 2010.

“This is another exciting step towards our build out of Reed’s and Virgil’s into mainstream channels of business. We are extremely pleased to be working with such a high-quality supermarket chain within the industry,” said Neal Cohane, Senior Vice President of Sales and Marketing of Reed’s, Inc. “This continues to reflect the increasing demand among consumers for our natural soda and beverage products when given a choice.”

Check Out Reed’s Recent National TV Coverage on NBC!

February 22nd, 2010 In Newsletter Updates | No Comments

Reed’s Ginger Brew was recently featured on the NBC Today show in a special Valentine’s day theme to make an aphrorosiac cocktail. You can view the show here.

Reed’s, Inc. Stock #1 Gainer on NASDAQ Today!

February 18th, 2010 In Newsletter Updates | No Comments

Reed’s, Inc. stock was the number one percentage gainer on the NASDAQ today, as reported by CNN Money

The Company’s stock was up approximately 35% on volume of 167,843 shares in Tuesday’s regular session trading.

Reed’s, Inc. January Revenues up Over 30%

February 5th, 2010 In Newsletter Updates | No Comments

Company’s Premium Sodas Continue to Receive Strong Acceptance in Mainstream Grocery Chains, With New Products and Distribution Channels Contributing to Performance

LOS ANGELES, CA–(Marketwire – February 4, 2010) – Reed’s, Inc. (NASDAQ: REED), maker of the top-selling sodas in natural food stores nationwide, announced today that it experienced brisk sales in January, due mostly to base business expansion, with new products contributing to the performance.

“We are off to a great start with our January revenues up over 30% from last year’s month one,” stated Chris Reed, Founder, Chairman and CEO of Reed’s, Inc. “While our established top selling soda sales are recovering from the economic setbacks of 2009, we are also landing important private label contracts, which are keeping our brewery very busy. Our recently acquired Sonoma Sparklers brand is contributing, especially as a holiday and celebration drink line. Our private label initiative will have a solid impact on our performance in 2010.”

“We will be introducing a whole new product very soon,” added Mr. Reed. “The announcement of our new over-the-counter anti-nausea Reed’sRx line is expected to be a welcomed product line with customers and national retailers.”

“This is really an exciting time for our Company, as we are beginning to realize many of the goals we had when we started in this business over 20 years ago,” continued Mr. Reed.

“While our competitors find themselves stumbling, and the mega-multinationals slowly come around to adopting ingredients like Stevia, which we have used in our diet sodas for years, Reed’s continues to innovate and dominate in our space. I’m extremely proud of our team, and thankful to our loyal customers and shareholders, who share the love of our products and the vision of our Company,” concluded Mr. Reed.

Reed’s, Inc. Expands Relationship With Kroger

February 2nd, 2010 In Newsletter Updates | No Comments

Virgil’s Diet Root Beer, Diet Cream Soda and Orange Cream Soda to Be Added in 795 Stores

LOS ANGELES, CA–(Marketwire – February 2, 2010) – Reed’s, Inc. (NASDAQ: REED), maker of the top-selling sodas in natural food stores nationwide, announced today that it has expanded its relationship with The Kroger Co. (NYSE: KR), the nation’s largest food retailer, based in Cincinnati, Ohio.

Kroger has authorized Virgil’s Diet Root Beer, Virgil’s Diet Cream Soda and Virgil’s Orange Cream Soda. Product is expected to be in stores beginning in February. By May, Reed’s expects the new SKU’s to be rolled out into approximately 795 Kroger stores nationwide.

“In the past 6 months we have obtained 3 new soda SKU’s and 2 new candy SKU’s within The Kroger Co. stores,” commented Neal Cohane, Senior VP of Sales for Reed’s, Inc. “Virgil’s diet products being authorized in the largest supermarket chain in the US is a major milestone for the brand. Mainstream grocery is getting behind these products; and, they understand that consumers are hungry for alternatives to the traditional, artificially-sweetened sodas offered by the beverage giants.”

Mr. Chris Reed, Founder, Chairman and CEO of Reed’s, Inc., stated, “Our sales team is doing a phenomenal job within mainstream. In 2009 our case sales to Kroger increased by 71% versus 2008, and our sales dollar volume increased by 48%. These are fantastic results, realized in what anyone would consider a very challenging time for retail.”